Duphabears Promotion

Darkhorse Agency
May 5, 2016

We really got stuck in with this project, the requirement was for an animated video for the web and possible point of sale displays.

Armed with some fantastic storyboards and a lot of computing power, the team set about creating a complex mix of 3d assets, motion graphic environments and a little magic.

The rich visual style had been set by some print advertising and we took this a step further when we created our virtual Duphabear world!

This took just over a month to deliver and we had to do a fair amount of off-site rendering owing to the complexity of the models involved.

Aww isn’t the bear cute!