We really got stuck in with this project, the requirement was for an animated video for the web and possible point of sale displays.
Armed with some fantastic storyboards and a lot of computing power, the team set about creating a complex mix of 3d assets, motion graphic environments and a little magic.
The rich visual style had been set by some print advertising and we took this a step further when we created our virtual Duphabear world!
This took just over a month to deliver and we had to do a fair amount of off-site rendering owing to the complexity of the models involved.
Aww isn’t the bear cute!